100+ câu trắc nghiệm tiếng anh nghành hệ thống thông tin quản lý có đáp án - Phần 4

A. Nike's use of celebrities to market their products

B. PayPal's online person-to-person payment system

C. Amazon's one-click shopping

D. Ping's golf club customization

E. Apple's iTunes

A. Business processes are usually ensconced in an organization's culture

B. A business firm is a collection of business processes

C. Business processes influence the relationship between an organization and information technology

D. Business processes are typically unaffected by changes in information systems

E. Business processes are a collection of standard operating procedures.

A. Network economics model

B. Demand control model

C. Competitive advantage model

D. Agency costs model

E. Competitive forces model

A. Consulting firm

B. Startup firm

C. Fortune 500 firm

D. University

E. Midsize manufacturer

A. Disruptive technologies radically change the business landscape and environment

B. Disruptive technologies may put entire industries out of business

C. Disruptive technologies may be substitute products that perform better than other products currently being produced

D. Disruptive technologies may sometimes simply extend the marketplace

E. Firms that invent disruptive technologies as first movers always become market leaders

A. Psychological

B. Microeconomic

C. Sociotechnical

D. Behavioral

E. Macroeconomic

A. Sees the supply chain as the primary activity for adding value

B. Highlights specific activities in the business where competitive strategies can best be applied

C. Enables more effective product differentiation

D. Categorizes five related advantages for adding value to a firm's products or services

E. Categorizes four basic strategies a firm can use to enhance its value chain

A. Niche customization

B. Mass marketing

C. Micromarketing

D. Micro customization

E. Mass customization

A. False

B. True

A. Nike's use of technology to improve its product offerings

B. Bank of America acquiring Countrywide Financial Corporation to reach a large pool of new customers

C. Blockbuster combining traditional video rental with online video rental

D. Amazon's use of the Internet to sell books

E. Walmart's order entry and inventory management system to coordinate with suppliers

A. Identify the business ecosystem the distributor is in

B. Set up a strategic transition

C. Implement a strategic transition to the new system

D. Perform a strategic systems analysis

E. Benchmark existing systems

D. GUESS and the fashion ecosystem

B. Nike and the athletic apparel ecosystem

C. Apple and the mobile platform ecosystem

D. Citibank and the ATM ecosystem

E. American Airlines and the computerized reservation ecosystem

A. Best practices

B. Benchmarking

C. Strategic systems analysis

D. Secondary activities

E. Value chain analysis

A. Provides entirely Internet-driven services or virtual products

B. Uses Internet technology to maintain a virtual storefront

C. Uses networks to link people, assets, and ideas

D. Is limited by traditional organizational boundaries

E. Uses Internet technology to maintain a networked community of users

A. False

B. True

A. True

B. False

A. True

B. False

A. Is unrelated to the number of people that use them

B. Decreases according to the law of diminishing returns

C. Increases due to higher marginal gain in output

D. Decreases as more people use them

E. Increases as more people use them

A. Service

B. Operations

C. Inbound logistics

D. Technology

E. Sales and marketing

A. False

B. True

A. Decreasing switching costs

B. Enforcing standards that reduce the differences between competitors

C. Encouraging the entry of new competitors

D. Building industry-wide, IT-supported consortia and symposia

E. Raising the bargaining power of suppliers

A. True

B. False

A. Inbound logistics, operations, outbound logistics, sales and marketing, and service

B. Procurement, operations, technology, sales and marketing, and services

C. Organization infrastructure, human resources, technology, and procurement

D. Procurement, inbound logistics, operations, technology, and outbound logistics

E. Inbound logistics, operations, outbound logistics, technology, and service

A. Benchmarks

B. Best processes

C. Core competencies

D. Best practices

E. Value activities

A. Allowing operational employees to interact with management

B. Fostering synergies among departments

C. Encouraging the sharing of knowledge across business units

D. Providing better reporting facilities

E. Creating educational opportunities for management

A. A value web

B. Synergies

C. Net marketplaces

D. Core competencies

E. A value chain

A. True

B. False

A. Value web

B. Value chain

C. Consortium

D. Net marketplace

E. Support web

A. True

B. False

A. True

B. False